It’s no secret; fitness innovator Shaun T has created some of the most in-demand programs in the world. So what could he possibly do for an encore?
The answer is his new blockbuster, CIZE™! Digging deep into his dance roots, he brings you the hottest routines—and helps you get in amazing shape, of course.
Find out what the program is all about, and how you can best pitch it to your customers and prospects. Your next best move? Read on…
What inspired you to create this program, Shaun?
I wanted people to understand why I love dance. It’s my passion. I post videos on my Facebook page where I’m doing choreographed dance routines and they get thousands of views and comments. The amazing responses inspired me to show people that they can dance. I also wanted guys to know that dance isn’t just for women!
Give us an overview of CIZE™
It’s called CIZE because you don’t even realize you’re exercising. Then by the end of the routine you’re completely drenched. I like to call it power cardio. This isn’t for muscle gain, but your muscles are getting in shape from all the different movements and isolations. It’s really a weight-loss sculpting routine that you get just by dancing.
What’s your ’30-second elevator pitch’ for CIZE?
I would start by asking someone if they’ve ever danced before. If they say no, I would say, ‘Every move that you do, every second of the day, can be turned into a dance move—even if you’re just typing at your computer or shrugging your shoulders. Don’t think you can’t dance; all you need is a beat.’
What if someone isn’t a good dancer, can they still do the program?
It’s in the privacy of your own home so you don’t have to worry about people watching you. It’s your time to be free! Each time you finish a routine, you get to judge where you’re at before you move on. There’s no time frame, but if you keep at it, you’ll master it.
Talk a little bit about the music tracks…
The music changes throughout the routines. I picked out every single track and kept the beats similar. Some of my favorites are Chandelier by Sia, Pass that Dutch by Missy Elliot and Lose my Breath by Destiny’s Child. These are songs you probably didn’t even know you could dance to, but now you know what to do with them!
How is CIZE different from Hip Hop Abs® and Rockin’ Body®?
Hip Hop Abs and Rockin’ Body are very watered-down movements and fitness-oriented dancing, where CIZE is more like you’re dancing in a music video. It’s a different range of motion you don’t normally get. It will increase flexibility, make your legs stronger and help in every single exercise you do.
Is there a nutrition aspect to this program?
People will definitely get a well-constructed plan with the nutrition guide. Make sure you have enough good calories and carbs to last throughout the workout, and enough protein for the strength you’ll need.
If you could have a dance-off with one person, who would it be and why?
Janet Jackson. She has so many different styles. When I was 21, I got tickets to see her concert in Philadelphia. I was in the second row and she picked me to come on stage to dance with her. People thought I was one of her back-up dancers!
Any final thoughts to share, Shaun?
I’ll be teaching a CIZE dance class at Summit. I want people to look as fly as possible and be ready to dance their tails off. Believe it or not, your outfit determines how you’re going to dance that day and helps you feel the music. When you step in the room with me, you’d better be ready to go for it!